AARP Local Spring Email
Interactive Email Design
Created a responsive, animated design for a high-circulation email campaign. To animate, I used Photoshop's Timeline tool. The objective was to drive traffic and engagement to AARP Local. This email was a strong driver of membership joins, registrations, and site traffic, and it won Trendline Interactive the Platinum Award in the 2019 dotCOMM Awards.
Capstone project, Epicodus
My goal in designing this website was to meet the need that new moms commonly have for community and nonjudgemental connection.
I surveyed real women and developed user personas based on their insights, then used Sketch to wireframe and create icons and illustrations. I made font and color palette choices that are inviting, positive, and modern.
UX Design & Frontend Development
During my five-week internship at SightWorks, I worked with a small team of designers and engineers on a new product called 'Style360'.
My roles on this project included researching the onboarding process of industry websites, wireframing responsive screens in Sketch, and creating a framework for reusable styles and components with React.